I had a vision for these necklaces - something new and different that I could make inexpensively. And being the pushy mother that I am, made Carter & Macy wear them to school as my personal billboards and walking ad campaign-ers. Amazingly, they are a giant success! Apparently everyone wants one now! Hooray! I made a bunch more of them for Christmas for Macy to give out as presents for her friends.
Now....
I need to make money on them - hence, the marketing plan....
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